Atlas · Learn
NutrIndx Atlas™
The searchable science library — nutrients, botanicals, excipients, contaminants, delivery systems and the evidence behind them.
Enter the Atlas →
Molecular Nutrition Intelligence
The molecular nutrition intelligence platform.
Scan a food. Decode a supplement. Understand ingredients, excipients, contaminants, delivery systems and claims — from chemistry to evidence to regulatory context. No hype, no disease claims, no influencer science.
0
Cited Knowledge Base facts
each with a source
0
U.S. patents
founder
0
Books
2026
0
Analytical engines
one platform
Three pillars
Learn. Analyze. Discover.
One platform, three ways in — the encyclopedia, the toolkit and the professional terminal.
Lab · Analyze
NutrIndx Lab™
Interactive calculators, comparators, simulators and label tools — transparent, source-shown calculations alongside clearly-labeled illustrative models.
Open the Lab →
Terminal · Discover
NutrIndx Terminal™
Professional and investor-grade intelligence — ingredient genome, evidence decay, pipelines and trends.
Open the Terminal →
Find your way
Explore the platform
Tap a card or use the tabs above.
Evidence
Science
Six research desks and cited charts.
Engines
Tools
Twelve analytical engines, two interactive now.
Reference
Knowledge
200 sourced facts, searchable.
Product
The App
How the educational score is calculated.
Pricing
Plans
Free, Pro and Pro+.
Foundations
Engineering
Chemical engineering × nutrition.
Live
Today
Clock, weather and date.
Store
Shop
The books and what’s coming.
Built by an engineer
Credibility you can check
Founder
Amirhossein Mehrkesh, PhD
Chemical engineer; 4 U.S. patents; R&D leadership across a ~$300M portfolio; 20+ staff; >35% development cycle-time reduction via ML and digital twins.
Read the full bio →
Method
Numbers are source-labeled
Scientific values are source-labeled; educational models, estimates and illustrative calculations are clearly identified. No invented statistics.
See the knowledge base →
Honest
Educational, not medical
The tools help you understand and compare. They do not diagnose, treat or replace your clinician.
Coming soon
The NutrIndx app
Scan a food, view a transparent score, and compare products using published criteria.
The Science
Six research desks, on the record
Figures are linked to cited literature sources. Evidence-strength labelled.
Carbon cost of protein
kg CO₂e per 100 g protein (global mean)
Poore & Nemecek, Science 2018. Beef shown = beef herd; cross-system mean ≈25, range 9–105 kg CO₂e/100 g protein.
Ultra-processed overeating
Matched-menu intake (kcal/day)
Hall et al., Cell Metab 2019.
Glycemic spectrum
Glycemic index (glucose = 100)
Atkinson et al. 2008/2021.
Thermic effect of macronutrients
% of calories burned digesting
Westerterp 2004.
The Platform
Dashboards & user-adjusted indices
Enter a few inputs for a transparent four-axis profile. Educational — not medical advice.
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Composite NutrIndx · 0–100 · model & method
Enter inputs and compute to generate your profile.
Educational demonstration on published heuristics. Not a diagnosis or medical advice.
Bioavailability dashboard
An evidence-informed view of absorption
Live, cited charts showing how chemical form and food matrix change absorption. The full digestive-system exhibit lives on the Atlas page.
Data Lab
Premium analytics on real data
Interactive 3D and statistical views built only from peer-reviewed datasets — the source is shown on each.
ProPersonal trend tracking & analytics over time is part of Pro.
Glycemic load — 3D surface
Glycemic load = glycemic index × carbohydrate (g) ÷ 100
Definition: Salmerón et al., JAMA 1997; GI values: Atkinson et al. 2008/2021.
Protein footprint — regression & clustering
GHG vs land use per 100 g protein · least-squares fit + k-means (k=3)
Data: Poore & Nemecek, Science 2018 (global means). OLS & k-means computed in your browser.
Level, velocity & acceleration
A blood-sugar curve and its 1st & 2nd derivatives — illustrative
Methodology demo: numerical derivatives of a postprandial-style curve. Real responses vary by person (Berry et al. 2020).
Coming soon · join the waitlist
Point your phone at a food.
Get a transparent nutrition score.
The NutrIndx app turns the science on this site into one educational score you can compare in the aisle — a transparent 0–100 nutrition score with the reasons and sources behind it. No hype, no hidden algorithm.
How it works
Scan → analyze → compare
Three steps, fully transparent — you can see exactly why a food scored the way it did.
Step 1
Scan or search
Scan a barcode or search a food. NutrIndx reads the ingredient list and nutrition panel — including the additives most apps ignore.
Step 2
See the score
A 0–100 score across four axes — bioavailability, processing, metabolic and sustainability — each built on published, cited criteria you can open and read.
Step 3
Swap up
Compare products with different NutrIndx profiles and ingredient characteristics, on the same shelf — so the science turns into a choice you can make in ten seconds.
Methodology and scoring framework
Four axes, major scoring inputs shown
The same engine you can try now on the Platform tab. Transparent methodology with source-linked inputs and assumptions.
Bioavailability
Absorption & utilization profile
Incorporates published differences in absorption and utilization among ingredient forms and food matrices — e.g. soluble mineral salts vs poorly-absorbed oxides.
Firoz & Graber 2001; Shoba 1998
Processing
Processing & Additive Profile
Reflects ultra-processing (NOVA) and regulator-flagged additives, from emulsifiers to E171 — a transparency view, not a clean/dirty verdict.
NOVA; Hall 2019; EFSA
Metabolic
Expected metabolic context
Glycemic load, fiber, protein quality and the thermic effect of food, combined into one educational model axis. See Methodology.
Atkinson 2008; Westerterp 2004
Sustainability
What’s the footprint?
Life-cycle greenhouse-gas and land use per gram of protein, from the largest food meta-analysis to date.
Poore & Nemecek 2018
Why it’s different
Built by an engineer, sourced to the studies
Transparent
Transparent methodology
Scores display inputs, assumptions, methodology and cited references where available. Most apps give a grade and hide the math; NutrIndx shows it.
Molecular
Beyond calories
It judges form, absorption and additives — the chemistry of food — not just calorie and macro numbers.
Honest
Educational, not medical
It helps you make more informed choices; it does not diagnose, treat or replace your clinician. We say so plainly.
Be first in line
Join the NutrIndx waitlist
Early access, founding-member pricing, and the research behind each score.
NutrIndx is an educational tool in development. Scores are built on published, transparent criteria and are not a medical device, diagnosis, or treatment. Nothing here has been evaluated by the FDA. The waitlist form is a demonstration and does not transmit or store data.
Plans
Simple, transparent pricing
Start free. Upgrade for the full score breakdown, unlimited use, trend analytics and the complete Knowledge Base. Cancel anytime.
Compare
What’s in each plan
| Feature | Free | Pro | Pro+ | Enterprise |
|---|---|---|---|---|
| Encyclopedia & Atlas | Basics | Full | Full | Full |
| Scans per day | 3 | Unlimited | Unlimited | Unlimited |
| Knowledge Base | 200 facts | 200+ & advanced search | 200+ & search | 200+ & search |
| Custom dashboard & saved products | — | ✓ | ✓ | ✓ |
| Sweetener / glycemic / processing tools | — | ✓ | ✓ | ✓ |
| Ingredient Genome & Evidence Decay | — | — | ✓ | ✓ |
| COA scanner & contaminant tools | — | — | ✓ | ✓ |
| Formulation tools & batch compare | — | — | ✓ | ✓ |
| Exportable reports | — | — | ✓ | ✓ |
| Opportunity pipeline & trackers | — | — | — | ✓ |
| Formulation Moat & market trends | — | — | — | ✓ |
| Custom reports & team seats | — | — | — | ✓ |
NutrIndx is an educational product. Scores and tools are built on published, transparent criteria and are not a medical device and do not diagnose, treat, cure or prevent any disease. Nothing here has been evaluated by the FDA. Checkout is a demonstration — no payment is processed and no data is stored; live payments would connect to a processor such as Stripe when hosted.
Analytical Engines
Twelve tools, every score in the open
The instruments behind NutrIndx — scoring, bioavailability, glycemic and trend engines. Tap any card to see the method and its source. Some run live now; others are honest demos or in development.
Try it
Two engines you can run right now
Glycemic Load — quick calc
Glycemic load = GI × carbohydrate ÷ 100
Salmerón et al., JAMA 1997; Atkinson et al. 2008. Low ≤ 10 · Medium 11–19 · High ≥ 20.
Supplement Form Comparator
How form changes absorption
Educational tools built on published criteria. Not medical advice; not a diagnosis or treatment. Demos are illustrative of method, not personalized results.
Botanical Center of Excellence
From plant to defensible product
How botanicals are studied, extracted, regulated and turned into quality products — written plainly and sourced. Tap a category for detail and citations. Evidence for most botanicals is preliminary; we say so.
Educational information only. Statements about botanicals are not medical advice and have not been evaluated by the FDA; these products are not intended to diagnose, treat, cure or prevent disease.
Investment Pipeline
2026–2030 novel-ingredient opportunities
A scientist’s view of where functional ingredients are heading — each with its thesis, unmet need, bioavailability challenge, regulatory risk, formulation moat, market note and an honestly-labeled evidence strength. Tap for the full thesis.
For investors & partners
Request the diligence brief
A deeper, sourced look at the pipeline and the science behind each thesis.
Evidence strength is labeled per ingredient. Market statements are qualitative pending sourced data. This is educational and strategic information, not investment, medical or legal advice, and is not an offer of securities.
Nutrition Calculator
Your user-adjusted NutrIndx (educational estimate)
A transparent 0–100 score across four cited axes. The full interactive calculator — gauges and radar — lives on the Platform; fast single-purpose tools live under Tools.
Bioavailability
Bioavailability-informed estimate
Form and food matrix — soluble salts, D3 vs D2, curcumin pairing.
Firoz & Graber 2001; Tripkovic 2012
Processing
How processed
NOVA ultra-processing and regulator-flagged additives.
NOVA; Hall 2019; EFSA
Metabolic
Expected metabolic context
Glycemic load, fiber, protein quality and thermic effect, combined as one educational model axis.
Atkinson 2008; Westerterp 2004
Educational only. Not medical advice; does not diagnose, treat or prevent disease.
Indices & Models PRO
The models lab
Interactive, transparent calculators — where a tool uses published constants the source is shown; illustrative models are labeled as such. Educational tools, not medical advice. See the Methodology page.
Unlock the full models lab. Pro and Pro+ add saved profiles, more indices and export. See plans →
Pro model
Protein Target
Daily protein range for your weight and goal.
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NASEM Dietary Reference Intakes; ISSN position stand, 2017.
Pro model
Hydration Target
Total water intake reference (food + drink).
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Institute of Medicine, DRIs for Water, 2004.
Pro model
Added-Sugar Budget
Free-sugar limits from your daily energy intake.
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WHO Guideline: Sugars intake, 2015.
Pro model
Sodium : Potassium Meter
Your intake against WHO targets, plus the Na:K ratio.
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WHO guidance on sodium and potassium, 2013.
Pro model
Fiber Gap
How far your intake is from the daily target.
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NASEM Dietary Reference Intakes (~14 g / 1000 kcal).
Pro model
Metabolic Energy & TEF
Gross energy, thermic effect of food, and net available energy.
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Atwater factors; Westerterp, Nutr Metab 2004 (TEF: carb ~8%, protein ~25%, fat ~2%).
Pro model
Caffeine Clearance
First-order decay at a ~5-hour half-life.
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Population half-life ~5 h (range varies with genetics, smoking, pregnancy).
Educational only. These models illustrate published relationships and individual values; they do not diagnose, treat or replace professional advice.
Ingredient Genome PRO
Six fingerprints for any ingredient
Compare ingredients — not products — across bioavailability, pharmacokinetics, pharmacodynamics, mechanism, evidence and regulatory status.
Each fingerprint is a 0–100 NutrIndx evidence-weighted index — a transparent editorial rating of the published literature, not a laboratory measurement of your body. Ratings and sources are shown so you can judge for yourself. These are evidence-weighted editorial indices — not laboratory measurements or clinical predictions. See the Methodology page.
Fingerprint radar
Indices are evidence-weighted editorial ratings; see the basis at right.
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Educational comparison of published evidence. Not medical advice; does not diagnose, treat or recommend use.
Nutritional Reality Check PRO
Marketing claims vs evidence
Pick a sample product category and see how its typical claims hold up — strongly supported, weak/mixed, or unsupported.
Demo using sample product categories, not real brands. Ratings reflect the general strength of evidence for each type of claim, with sources. A hosted version reads a real label (OCR) and checks each claim against a citations database. It is educational and is not a verdict on any specific product.
Educational illustration only. Claim ratings are general and do not assess any specific brand or product.
Nutritional Terminal PRO
The ingredient intelligence desk
One screen for what the science of nutrition is doing right now — emerging ingredients, research momentum, and how the evidence behind each one is changing.
Illustrative sample data for demonstration. The hosted Terminal pulls live counts from PubMed (NCBI E-utilities), ClinicalTrials.gov and USPTO PatentsView — all free APIs — through a caching backend. Figures shown here are sample trajectories, not live telemetry. For investors, formulators and educators; not investment or medical advice.
42
Ingredients tracked
sample watchlist
3.1k
Publications (12 mo)
sample
186
Active trials
sample
74
Patents filed (12 mo)
sample
Discovery Radar
Emerging ingredients, 2026–2030
Research momentum vs clinical momentum; bubble size reflects patent activity. Sample data.
Momentum map
Sample momentum scores; live version computed from PubMed / ClinicalTrials.gov / USPTO.
Watchlist
Trend = sample 12-month change in research activity.
Evidence Decay Engine
How the science changes
Enthusiasm and evidence don’t always move together. Pick an ingredient to see its sample publication trajectory and how settled the evidence is.
Research activity over time
Sample publications per year.
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Educational market and science-trend tool. Sample data shown; not investment, financial, or medical advice.
Models & Simulators PRO
Play with the physiology
Three interactive, transparent models. Move the inputs and watch the curves respond.
Educational models, not personal predictions. These illustrate the typical shape of physiological and intake responses described in textbooks and reference values — they don’t use your labs, medications or genetics, and they don’t diagnose, predict or measure anything about your body.
Human Metabolism Simulator
One meal, four curves
Adjust a meal and see illustrative blood-glucose, insulin, satiety and energy responses over three hours.
The meal
Carbs60g
Protein20g
Fat15g
Fiber6g
Illustrative model: fiber and fat/protein slow and flatten the glucose rise; protein and fiber extend satiety.
Blood glucose (illustrative)
Insulin, satiety & energy (index)
Digital Nutrition Twin
Your day vs the references
Enter a day’s intake; the model compares each against published reference intakes. Educational — no labs or medications involved.
A day of intake
Protein70g
Fiber20g
Sodium
Potassium2800mg
Water1800ml
Added sugar60g
Vitamin D400IU
References: protein 56 g, fiber 30 g, sodium <2000 mg, potassium 3500 mg, water 2700 ml, added sugar <50 g, vitamin D 600 IU (general adult references).
Intake profile
Green = near/at a healthy reference; amber = off; red = over a limit or well short. Educational only.
Nutritional Scenario Explorer
What-if, not forecast
See how a modeled nutrient reserve drifts over six months if intake stays low, meets the reference, or exceeds it. A generic scenario — not a prediction about you.
Scenario
Current intake70% of reference
The reserve index is an abstract 0–100 modeling device, not a blood level. It shows direction, not a personal value.
Modeled reserve index (illustrative)
All three are educational models with illustrative outputs. They do not diagnose, treat, predict or measure any individual’s health.
NutrIndx Atlas™ · Learn
The molecular nutrition library
Understand what ingredients are, how they’re absorbed, formulated and tested, what a label can and can’t legally claim, and where the evidence is strong, weak or incomplete.
Educational model. Not diagnostic. Not medical advice. Not a treatment recommendation. Not a substitute for a qualified clinician.
Transparency
Methodology & Sources
How the scores are built, every data source, the claims policy, and live-vs-sample data.
Open →
Safety data
Contaminant Intelligence
Solvent classes, heavy-metal limits, mycotoxin action levels and pesticide categories — each sourced.
Open →
Chemistry
Botanical Molecule Atlas
Twenty molecule families — chemistry, extraction and delivery, in plain language.
Open →
Guides
Atlas Guides
Processing, standardization, claims, shelf-life and delivery — decoded.
Open →
Library
Nutrient Library
35 nutrients with sourced reference intakes (RDA/AI), upper limits, roles and forms.
Open →
Atlas
Excipient Atlas
What emulsifiers, fillers, preservatives and sweeteners actually do.
Open →
Reference
Knowledge Base
200 cited, plain-language facts across 18 categories — searchable and filterable.
Open →
Evidence
Science Desks
Research desks and cited, interactive charts on the science behind nutrition.
Open →
Chemistry
Botanical Center
Botanical molecule families — chemistry, extraction, evidence and safety flags.
Open →
Decode
Label Screening
How to read an ingredient list — ultra-processing and additive transparency.
Open →
Process
Engineering
A process-engineering view of food and formulation.
Open →
Read
Library
Two books, original white papers and plain-English explainers.
Open →
Exhibit
Body Atlas
An interactive, organ-by-organ map of where nutrients are absorbed, used and stored.
Open ↗
Atlas · Nutrient Intelligence Library
Every major nutrient, sourced
Reference intakes (RDA/AI) and safe upper limits (UL) for U.S. adults 19–50, from the NIH Office of Dietary Supplements and the National Academies. Tap a card for detail.
Educational reference only. Reference intakes are population values for healthy adults; they are not personal recommendations, diagnoses, or treatment advice. Pregnancy, lactation, age 51+, and medical conditions change these numbers.
Atlas · Excipient Atlas
What the “other ingredients” do
The emulsifiers, texturizers, fillers, flow agents, coatings, preservatives and sweeteners on labels — why each one is there, in plain language.
Educational only. Listing an additive is not a safety verdict; regulatory status varies by country, and dose and context matter. Not medical advice.
Atlas · Botanical Molecule Atlas
The chemistry of botanicals
The molecule families behind herbs and botanicals — their chemistry, how they’re extracted, and what to know about delivery. Educational chemistry, not usage advice.
Educational chemistry reference. Describes molecule classes and properties; it is not a recommendation to use any botanical, and makes no disease claims. "Steroid-like" classes here (phytosterols, steroidal saponins, withanolides) are natural-product chemistry — not anabolic steroids. The FDA warns that some products sold as supplements have been found tainted with undeclared drugs.
Atlas · Guides
How to read the label — honestly
Five plain-English guides to the parts of nutrition that marketing usually blurs.
Processing & Additive Intelligence
Processing & additives, decoded
Guide
Clean ≠ safer
Synthetic is not automatically worse and natural is not automatically better. What matters is dose, function, purity, evidence and exposure — not the vibe of the word.
Guide
Why preservatives exist
They prevent mold, bacteria and rancidity. Removing them can shorten shelf life and, in some foods, raise real microbial risk.
Guide
Why emulsifiers exist
They keep oil and water from separating so a product stays smooth and stable — a physical job, not a nutritional one.
Guide
Why fillers and flow agents exist
Fillers make a tiny active dose into a usable tablet; flow agents (like magnesium stearate) keep powders from jamming machinery. Both are used in small amounts for technical function.
Guide
When stripping additives backfires
Dropping preservatives or stabilizers can mean shorter shelf life, separation, or higher spoilage risk — a real trade-off, not a free win.
Guide
"Sugar-free" ≠ calorie-free
Sugar-free foods often use sugar alcohols (which carry some calories and can cause GI upset) or more starch/maltodextrin instead.
Standardization
What "standardized" really means
Guide
"Standardized extract"
Means the extract is adjusted to a fixed percentage of a chosen compound, so each dose delivers a predictable amount.
Guide
Marker vs active
A marker compound is measured for consistency; it is not always the compound responsible for the effect. The two can differ.
Guide
Extract ratio (DER) vs active content
A 10:1 ratio describes how much raw herb was concentrated — it does not by itself tell you the active content. Look for both.
Guide
Full-spectrum vs standardized
Full-spectrum keeps the plant’s natural mix; standardized targets a set level of one compound. Different goals, different trade-offs.
Guide
Reading a COA
A real certificate of analysis confirms identity, potency and contaminant limits (heavy metals, solvents, pesticides, microbes) for a specific batch — not a generic marketing sheet.
Claims
Structure/function vs disease
Guide
Structure/function is allowed
Supplements may describe a nutrient’s role in normal body structure or function, when properly substantiated — with the FDA disclaimer.
Guide
Disease claims are not
Saying a product treats, prevents, cures or reduces the risk of a disease turns it into an unapproved drug claim.
Guide
Implied claims count too
Testimonials, before/after images and even charts can create an implied disease claim — the FTC looks at the net impression, not just the words.
Example rewrite
From risky to compliant
Unsafe: “Reduces inflammation and prevents joint pain.”
Safer: “Provides botanical compounds studied for their role in normal oxidative-stress and inflammatory-response pathways. Educational information only.”
Educational model. Not diagnostic. Not medical advice. Not a treatment recommendation. Not a substitute for a qualified clinician.
Shelf-Life & Stability
Why products expire
Guide
Expiration vs "best by"
"Best by" usually means peak quality, not safety. Actives, however, can lose potency over time — which is what a real expiration date protects.
Guide
How things degrade
Oxidation, hydrolysis (water), heat, light and pH drift slowly break actives down. Antioxidants and good packaging slow this.
Guide
Water activity
Low available-water (water activity) starves microbes — the reason dry powders, honey and jams resist spoilage.
Guide
Packaging matters
Amber glass blocks light; nitrogen flushing and desiccants cut oxygen and moisture; barrier films protect sensitive actives.
Guide
Real-time vs accelerated
Stability is tested both in real time and under heat/humidity stress to predict shelf life before it is reached.
Delivery Systems
How an ingredient gets in
Guide
Capsules & tablets
Versatile and stable; tablets hold the most but need binders; capsules dissolve fast and hide taste.
Guide
Softgels
Great for oils and fat-soluble actives; protect against oxidation; harder to make additive-free.
Guide
Gummies & chewables
High acceptability, but limited dose, added sugars/sugar alcohols, and more stability challenges.
Guide
Liposomal & emulsions
Carrier systems that can improve delivery of poorly-absorbed actives; more complex and costly to make.
Guide
Sublingual & sprays
Bypass first-pass digestion for certain small molecules; dose and taste limit what fits.
Guide
Powders & sachets
Flexible dosing and fast onset; taste, clumping and stability are the trade-offs.
Educational overview of dosage forms. Format choice depends on the molecule and goal; this is not medical or formulation advice for any individual.
Atlas · Contaminant Intelligence
Limits, classes & how they’re tested
The regulatory limits and classifications behind four contaminant families — residual solvents, elemental impurities, mycotoxins and pesticide residues — with the exact source for each.
Educational regulatory reference. ICH Q3C (solvents) and ICH Q3D / USP (elemental impurities) are pharmaceutical-quality standards, not food law. FDA mycotoxin figures are action / advisory / guidance levels (non-binding). This explains tolerances and categories; it does not determine individual risk, diagnose exposure, or call any specific food unsafe.
Lab · Sweetener Burden Calculator
How close to the ADI?
The Acceptable Daily Intake (ADI) is a safety ceiling set with a large margin — not a target or a health-benefit measure. This shows where an intake sits relative to it.
Educational estimate. ADIs are conservative safety thresholds for lifetime daily intake; being under the ADI is the norm. Not a diagnosis or medical advice.
Example: a 12-oz diet soda contains roughly 180 mg aspartame (varies by brand).
Lab · Formulation
Formulation tools
Two engineering tools: a powder-flow classifier using the standard Carr and Hausner indices, and a delivery-format selector.
Educational engineering tools. General formulation guidance, not product-specific or medical advice.
Powder Flow Calculator
Carr’s Index & Hausner Ratio
Enter bulk and tapped density (same units). Flowability classes follow USP <1174>.
Delivery Format Selector
Which dosage form fits?
Pick the properties of your ingredient and goal; formats are ranked with the reasoning shown.
Lab · Compliance
Claims & quality checks
Two educational auditors: one flags disease-claim risk in marketing language, the other scores how complete a certificate of analysis (COA) is.
Educational tools, not legal advice. A real regulatory or legal review requires a qualified attorney.
Claim Risk Auditor
Structure/function vs disease
Paste a marketing sentence. The tool flags wording that reads as a disease claim and suggests a safer framing.
COA Truth Scanner
Is this a release COA or a marketing COA?
Check off what a certificate of analysis actually includes.
Terminal · Formulation Moat
How defensible is an ingredient?
A structured way to think about why some ingredients are hard to copy. Eight factors, scored 1–5, combined into an illustrative moat index.
Illustrative framework with sample inputs for demonstration — not investment advice, a valuation, or a recommendation to buy, sell or formulate anything.
Terminal · Emerging Ingredient Pipeline
2026–2030 opportunity map
A forward-looking watchlist of ingredient categories, rated on evidence maturity, regulatory path, formulation defensibility and consumer adoption.
Illustrative sample data for demonstration. Directional categories, not forecasts, financial advice, or health claims.
Methodology & Sources
How NutrIndx works — and what it isn’t
NutrIndx is an educational, evidence-informed platform. This page explains how the scores are built, where the numbers come from, what we can and cannot claim, and which features use live data versus clearly-labeled samples.
Educational model. Not diagnostic. Not medical advice. Not a treatment recommendation. Not a substitute for a qualified clinician.
Scores
How the 0–100 scores work
Transparent
What the 0–100 scores are
The NutrIndx Score, Bioavailability, Processing & Additive, Metabolic and Sustainability indices — and the Ingredient Genome, Evidence Decay and Formulation Moat — are transparent educational composites. You can see the inputs behind each one.
Sourced inputs
Where numbers come from
Where a score uses a published constant (a DRI, an ADI, a regulatory limit), that source is shown. Reference intakes are population values for healthy adults, not personal targets.
Honest limits
Where weighting is illustrative
Where a model combines factors whose weighting is not yet clinically validated (Genome, Evidence Decay, Moat), it is an illustrative educational framework — a structured way to compare, not a clinical measurement.
Composite axes
Metabolic & Processing are models
The Metabolic axis combines glycemic load, fiber, protein quality and thermic effect into one 0–100 educational model; the Processing & Additive Transparency axis combines the NOVA classification with additive counts. The underlying concepts are real and cited; collapsing them into a single axis is a disclosed NutrIndx model, not a validated clinical index.
Sources
The data behind the platform
NIH ODS
Vitamins, minerals, botanicals
Reference intakes (RDA/AI), upper limits and safety notes follow the NIH Office of Dietary Supplements fact sheets and the National Academies DRIs.
FDA
Sweeteners & toxic elements
High-intensity sweetener ADIs and regulatory status, and the four toxic elements of concern (arsenic, lead, cadmium, mercury), follow FDA.
EPA & FDA
Pesticides & mycotoxins
Pesticide tolerances follow EPA 40 CFR Part 180 (enforced by FDA/USDA); mycotoxin figures follow FDA action / advisory / guidance levels.
ICH / USP
Pharmaceutical reference only
ICH Q3C (residual solvents) and Q3D / USP (elemental impurities) are pharmaceutical-quality frameworks shown for education — they are not direct food or supplement legal limits.
Claims policy
What we can and cannot say
Allowed
Structure/function
A supplement may describe a nutrient’s role in normal body structure or function when properly substantiated, with the FDA disclaimer.
Restricted
Disease claims
Claims to diagnose, treat, cure, prevent or reduce the risk of a disease are restricted and would require drug approval. NutrIndx does not make them.
FTC
Truthful & substantiated
Any health-related claim — in copy, charts, app outputs or testimonials — must be truthful, not misleading, and backed by competent scientific evidence.
Example rewrite
Avoid: “Reduces inflammation and prevents joint pain.” Use: “Provides botanical compounds studied for their role in normal inflammatory-response pathways. Educational information only.”
Data status
Live data vs sample data
Live
Weather & time
The Live view uses Open-Meteo with browser geolocation (falling back to Tulsa, OK) and a real-time clock — these are live.
Sample
Terminal & momentum
The Terminal (Discovery Radar, Evidence Decay), Ingredient Genome, Formulation Moat and Emerging Pipeline use clearly-labeled sample/illustrative data. A hosted version connects to PubMed/E-utilities, ClinicalTrials.gov and USPTO PatentsView through a caching backend.
Hosted
Label scanning
Label/barcode scanning in a hosted build would connect to databases such as Open Food Facts and USDA FoodData Central. In this build it is demonstrated, not live.
Until live data connections are in place, every figure that would depend on them is shown as clearly-labeled sample or illustrative data. NutrIndx is educational and evidence-informed; it is not a medical device and nothing here has been evaluated by the FDA.
NutrIndx Lab™ · Analyze
The interactive toolkit
Calculators, comparators, simulators and label tools. Where a tool computes from published values, the source is shown; some tools are clearly-labeled illustrative frameworks. See the Methodology page.
Educational model. Not diagnostic. Not medical advice. Not a treatment recommendation. Not a substitute for a qualified clinician.
Index
User-adjusted Index
A transparent 0–100 nutrition index across four cited axes, with the data lab.
Open →
Calculate
Nutrition Calculator
The four scoring axes explained, plus quick single-purpose tools.
Open →
Models
Indices Lab
Seven live calculators — protein, hydration, sugar, Na:K, fiber, caffeine, energy.
Open →
Compare
Ingredient Genome
Six evidence-weighted fingerprints per ingredient, with A/B compare.
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Audit
Reality Check
Marketing claims vs evidence — strongly supported, weak, or unsupported.
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Simulate
Simulators
Metabolism, the educational Nutrition Twin, and what-if scenarios.
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Engines
Tools & Engines
Twelve analytical engines plus inline glycemic-load and form comparators.
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Calculator
Sweetener Burden
See where an intake sits versus the FDA acceptable daily intake (ADI).
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Formulation
Formulation Lab
Powder-flow (Carr/Hausner) classifier and a delivery-format selector.
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Compliance
Claims & COA
Claim-risk auditor and a COA completeness scanner.
Open →
NutrIndx Terminal™ · Discover
Professional & investor intelligence
For investors, suppliers, brands, manufacturers and R&D teams — ingredient momentum, evidence trajectories and the 2026–2030 opportunity map.
Educational model. Not diagnostic. Not medical advice. Not a treatment recommendation. Not a substitute for a qualified clinician.
Dashboard
Nutritional Terminal
Discovery Radar and the Evidence Decay engine on one screen.
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Pipeline
Investment Pipeline
Six ingredient theses with evidence grade and regulatory path.
Open →
Defensibility
Formulation Moat
An eight-factor view of how hard an ingredient is to copy — technical difficulty, IP, analytics, regulatory and supply risk.
Open →
2026–2030
Emerging Pipeline
A forward map of emerging ingredients by evidence maturity, regulatory path and adoption.
Open →
Label Screening
Read the label like a chemist
Two engines turn an ingredient list into clear, sourced signals: how ultra-processed a product is, and which additives carry regulatory or evidence flags.
Engine
Label Processing & Additive Transparency Index
Describes how processed a product is using the NOVA framework plus the count and type of cosmetic additives — a transparency view, not a clean/dirty verdict. Disclosed as a model. See Methodology.
Monteiro/NOVA; Hall 2019
Engine
Additive Risk Screen
Flags additives by regulatory status so you can decide for yourself — not a safety verdict, a transparency tool.
EFSA; IARC; FDA
Examples
What a flag looks like
Colorant
Titanium dioxide (E171)
Banned from food in the EU (2022) after EFSA could not rule out genotoxicity; still allowed in the US.
EFSA 2021; Reg (EU) 2022/63
Preservative
Nitrite in processed meat
Prevents botulism and fixes color, but processed meat is classified IARC Group 1.
IARC 2015
Antioxidant
BHA
Stops fats going rancid; IARC lists it Group 2B (possibly carcinogenic) from animal data.
IARC Vol. 40
Educational information only; regulatory status changes and varies by country. Not medical advice.
Consulting
R&D, formulation & regulatory strategy.
Chemical-engineering depth applied to functional nutrition — from molecule to market. Educational and strategic services; not medical or legal advice.
Services
Where I help
Each engagement is scoped and evidence-based.
Consulting inquiry
Tell me what you’re building
A short note and I’ll follow up. Demo form — nothing is sent or stored.
Consulting is educational and strategic; it does not constitute medical, legal or regulatory advice, and any claims must be independently verified with qualified professionals.
Today
Time, calendar & conditions
A live local clock and month view, plus current weather from Open-Meteo (no API key required). Allow location access for local conditions, or it defaults to Tulsa, OK.
Local time
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Weather
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Calendar
Chemical Engineering
The engineering underneath nutrition
What sets NutrIndx apart: a process-engineering view of food and formulation — bioavailability, separation, energy and design.
Knowledge Base
100 things the label won’t tell you
Plain-English, sourced facts on what’s really in your food and supplements — preservatives, emulsifiers, fillers, extraction, contaminants, testing and manufacturing. Search or filter; tap any card for the detail and source.
ProYou’re viewing the free 100. Unlock 200+ facts & advanced search with Pro.
The Library
Books & plain-English reads
Two published works, original downloadable white papers, and a growing set of sourced, plain-English explainers.
White papers
Original, downloadable PDFs
Written from scratch by NutrIndx — sourced, not copied; print-friendly.
White paper · PDF
Bioavailability: the number not on the label
Why identical doses deliver different amounts — form, matrix and the engineering levers.
Download PDF ↓
White paper · PDF
Ultra-processing, explained
What NOVA means and what a controlled trial actually found (≈500 kcal/day).
Download PDF ↓
White paper · PDF
Extraction methods compared
SC-CO₂, solvent, ionic liquids and solvent recovery — and why method defines quality.
Download PDF ↓
White paper · PDF
How to read nutrition science
Hazard vs risk, in-vitro vs in-vivo, RCT vs observational — six habits.
Download PDF ↓
PDFs download on the hosted site; in this preview you can open them from the files panel. Each links out to original sources rather than reproducing them.
The Shop
Books & what’s coming
The books are available now; subscriptions live on the Plans tab. Formulations are in development — shown honestly, not for sale yet.
In development
Formulations & ingredients
Imagery of the categories we're building — not yet available for purchase, no products on the market.
Statements have not been evaluated by the FDA. Nothing here is intended to diagnose, treat, cure, or prevent any disease. The storefront is a working demonstration; books are illustrative checkout only and no payment is processed. "In development" items are not available for purchase.
The Founder
Amirhossein Mehrkesh, PhD
Executive R&D leader and chemical engineer with 15+ years taking products from molecular concept to commercial scale across botanicals, supplements, functional consumer health and pharmaceutical-grade manufacturing. PhD, University of Colorado.
4U.S. patents · ionic liquids & materials
$300MR&D / CAPEX portfolio governed
20+scientists & engineers led
>35%cycle-time cut via ML & digital twins